| 000 | 00678pam a2200205a 44500 | ||
|---|---|---|---|
| 005 | 20250911101357.0 | ||
| 020 |
_a9789332574144 _cRs. 749/- |
||
| 082 |
_a659.1 _bMOR/MIT |
||
| 100 | _aMitchell, Nancy | ||
| 245 |
_aAdvertising and IMC _cMoriarty, Sandra _bPrinciples and Practice |
||
| 250 | _a10th ed | ||
| 260 |
_c2016 _aDelhi _bPearson |
||
| 300 | _a669 p | ||
| 504 | _aMoriarty, Sandra; Mitchell, Nancy & Wells, William: Advertising and IMC. [Principles and Practice] (10th ed) Delhi. Pearson, 2016. 978-93-325-7414-4 Rs. 749/---(659.1MOR/MIT) | ||
| 650 | _a2016 | ||
| 650 | _aBms | ||
| 650 | _aManagement | ||
| 700 | _aWells, William | ||
| 700 | _aMoriarty, Sandra | ||
| 999 |
_c4798 _d4798 |
||