TY  - BOOK
AU  - Keller, Kevin
AU  - Kotler, Philip
TI  - Marketing Management
SN  - 9788131716830
U1  - 658.8 
PY  - 2009///
CY  - Delhi
PB  - Pearson Education
KW  - 2010
KW  - Marketing
KW  - Management
N1  - Kotler, Philip  & Keller, Kevin: Marketing Management .  (13th ed)  Delhi.  Pearson Education, 2009. 978-81-317-1683-0  Rs. 699/---(658.8KOT/KEL)
ER  -