Mitchell, Nancy <br/><br/>
Advertising and IMC  Principles and Practice  GENERAL 
Moriarity, Sandra 
 - 11th ed 
 - New Delhi  Pearson  2022 
 - 664 p 
<br/><br/>Moriarity, Sandra & Mitchell, Nancy	: Advertising and IMC.  [Principles and Practice]  (11th ed)  New Delhi.  Pearson, 2022. 978-93-903-9493-7 Rs.820/---(659.1MOR/MIT)    
<br/><br/><label>ISBN: </label>9789390394937  Rs.820/- 
<br/><br/><label>Subjects--Topical Terms: </label><br/>2022<br/>Mkes Management<br/>Management
<br/><br/><label>Dewey Class. No.: </label>659.1  / MOR/MIT