TY  - BOOK
AU  - Rivikin, Steve
AU  - Trout, Jack
TI  - Differentiate Or Die
SN  - 8186852913
U1  - 658.8 
PY  - 2000///
CY  - Chennai
PB  - Eastwest Books
KW  - Ugc
N1  - Trout, Jack & Rivikin, Steve: Differentiate Or Die.  Chennai.  Eastwest Books, 2000. 81-86852-91-3 Rs. 250--(658.8TRO/RIV)
ER  -