Parameswaran, M G <br/><br/>
Ride the Change  A Perspective on the Changing Indian Consumer, Market and Marketing 
Parameswaran, M G 
 - New Delhi  Tata McGraw-Hill Education  2009 
 - 192 p 
<br/><br/>Parameswaran, M G: Ride the Change.  [A Perspective on the Changing Indian Consumer, Market and Marketing]  New Delhi.  Tata McGraw-Hill Education, 2009. 978-0-07-014794-2 Rs. 395/---(658.8PAR)    
<br/><br/><label>ISBN: </label>9780070147942  Rs. 395/- 
<br/><br/><label>Subjects--Topical Terms: </label><br/>2016<br/>Bmm<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / PAR