Dunbar, Lan <br/><br/>
Market Segmentation  How to do it How to Profit from It 
Mcdonald, Malcolm 
 - Oxford  Butterworth-Heinemann  2004 
 - 463 p 
<br/><br/>Mcdonald, Malcolm & Dunbar, Lan: Market Segmentation .  [How to do it How to Profit from It]  Oxford.  Butterworth-Heinemann, 2004. 0-7506-5981-5 Rs. 695/---(658.8MCD/DUN)    
<br/><br/><label>ISBN: </label>0750659815  Rs. 695/- 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Bms<br/>2006<br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.8  / MCD/DUN