TY  - BOOK
AU  - Ettlie, John E
TI  - Managing Innovation: New Technology, New Products, and New Services in a Global Economy
SN  - 9780750678957
U1  - 658.406 3 
PY  - 2006///
CY  - Oxford
PB  - Butterworth-Heinemann
KW  - Bms
KW  - 2006
KW  - Management
N1  - Ettlie, John E: Managing Innovation.  [New Technology, New Products, and New Services in a Global Economy]  (2nd ed)  Oxford.  Butterworth-Heinemann, 2006. 978-0-7506-7895-7 Rs. 495/---(658.406 3ETT)
ER  -