Marketing (Record no. 6857)

MARC details
000 -LEADER
fixed length control field 00600pam a2200193a 44500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250911101516.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Terms of availability Rs. 360/-
International Standard Book Number 8129700123
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number ARM/KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Armstrong, Gary
245 ## - TITLE STATEMENT
Title Marketing
Statement of responsibility, etc. Armstrong, Gary
Remainder of title An Introduction
250 ## - EDITION STATEMENT
Edition statement 6th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2003
Place of publication, distribution, etc. Delhi
Name of publisher, distributor, etc. Pearson Education
300 ## - PHYSICAL DESCRIPTION
Extent 627 p
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Armstrong, Gary & Kotler, Philip: Marketing. [An Introduction] (6th ed) Delhi. Pearson Education, 2003. 81-297-0012-3 Rs. 360/---(658.8ARM/KOT)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Bmm
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element 2004
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Nagindas Khandwala College Nagindas Khandwala College 17/08/2004 Books World 360.00   658.8 ARM/KOT K00006 04/08/2025 11/09/2025 Books

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