A Dictionary of Marketing (Record no. 2918)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00562pam a2200181a 44500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250911101249.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780198736424 |
| Terms of availability | Rs.445/- |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8'03 |
| Item number | DOY |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Doyle, Charles |
| 245 ## - TITLE STATEMENT | |
| Title | A Dictionary of Marketing |
| Statement of responsibility, etc. | Doyle, Charles |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Oxford University Press |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 529 p |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Doyle, Charles: A Dictionary of Marketing. 4th ed) New York. Oxford University Press, 2016. 978-0-19-873642-4 Rs.445/---(658.8'03DOY) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 2016 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Bms |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nagindas Khandwala College | Nagindas Khandwala College | 10/01/2017 | Books World | 445.00 | 658.8'03 DOY | M04497 | 09/10/2025 | 11/09/2025 | Books |