Media Planning (Record no. 2557)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00552pam a2200181a 44500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250911101235.0 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0844235121 |
| Terms of availability | $ 24.95 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.111 |
| Item number | SUR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Surmanek, Jim |
| 245 ## - TITLE STATEMENT | |
| Statement of responsibility, etc. | Surmanek, Jim |
| Remainder of title | A Practical Guide |
| Title | Media Planning |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Ntc Business Books |
| Date of publication, distribution, etc. | 1995 |
| Place of publication, distribution, etc. | USA |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 209 p |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Surmanek, Jim: Media Planning. [A Practical Guide] (3rd ed) USA. Ntc Business Books, 1995. 0-8442-3512-1 $ 24.95--(659.111SUR) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Bmm |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | 2007 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Nagindas Khandwala College | Nagindas Khandwala College | 30/01/2008 | Siddharth Book Distributors | 24.95 | 659.111 SUR | K00617 | 04/08/2025 | 11/09/2025 | Books | |||||
| Nagindas Khandwala College | Nagindas Khandwala College | 30/01/2008 | Siddharth Book Distributors | 24.95 | 659.111 SUR | K00615 | 04/08/2025 | 11/09/2025 | Books | |||||
| Nagindas Khandwala College | Nagindas Khandwala College | 30/01/2008 | Siddharth Book Distributors | 24.95 | 659.111 SUR | K00616 | 04/08/2025 | 11/09/2025 | Books | |||||
| Not for loan | Nagindas Khandwala College | Nagindas Khandwala College | 30/01/2008 | Siddharth Book Distributors | 24.95 | 659.111 SUR | K00614 | 04/08/2025 | 11/09/2025 | Reference |