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Marketing Research

Aaker, David A

Marketing Research Aaker, David A - 7th ed - New York John Wiley & Sons 2002 - 751 p

Aaker, David A; Kumar, V & Day, George S: Marketing Research. (7th ed) New York. John Wiley & Sons, 2002. 81-203-0484-5 Rs. 285/---(658.83AAK/KUM)

ISBN: 8120304845 Rs. 285/-

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.83 / AAK/KUM

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